Cvent Launches App Marketplace

Cvent, a meetings, events and hospitality know-how service provider, unveiled an Application Marketplace, which aims to supply a centralized locale for party planners and entrepreneurs to explore SaaS options and suitable technologies companions that hook up with Cvent, empowering them to generate function accomplishment.

Initial application listings incorporate Salesforce, Google Analytics, Adobe Marketo, Uber for Company, American Express, SAP Concur and much more. Gains contain but are not limited to:

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• Integrating Cvent event information with a vary of apps throughout crucial classes, together with consumer romance management (CRM), advertising and marketing automation, analytics, networking, vacation tech, well being and security and much more

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• Entry to a centralized place for all apps and Cvent engineering companions to aid an much easier integration process for users and

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• Connectors and integrations that enable party facts to move concerning Cvent and vital SaaS remedies providing a singular response.

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“Live party applications are now much more digital than ever, requiring planners and entrepreneurs to leverage various technologies to deliver bigger influence,” explained Brett Fitzgerald, Cvent’s Vice President of Products, in a assertion. “But when people systems are not well related, activities turn out to be disjointed and critical info gets shed. We’ve found that event pros have the most success when they can run their full celebration plan on one platform and combine their party details with other company-critical techniques and complementary martech options. We made the Application Market as a house for us to collaborate and innovate with other top technological innovation providers to assistance make that final result a truth.”